
As a freelancer I got the request to create the social media presence of Lektorat.mac on Instagram. Lektorat_mac specializes in the field of assignments and academic writing. On Instagram, they provide their followers with a lot of helpful information, such as basic information and guidelines, the most common mistakes, advanced vocabulary and tips about academic papers.
Programs: Figma, Adobe Photoshop, Adobe Illustrator

Before
The previous social media presence of Lektorat_mac on Instagram had become rather monotonous for the customer. The client remarked that he was losing more and more followers due to the monotonous design.
Redesign
When redesigning the social media presence on Instagram, the request by the client was to include varied and educational content in the feed to increase followers.

Instagram Posts


Common Mistakes - Do's & Don'ts

Layout Design: Tips to avoid a writer's block

Instagram Story Designs
Vocabulary
Feedback


Vocabulary
Tips for procrastination